VIDEO STRATEGY: THOMAS PINK TV
The bespoke player and content all produced by Adjust Your Set, ensuring that it remained on-brand and product focused. The content features new product videos, seasonal range overviews and how-to guides as well as generic historical pieces about the Thomas Pink brand.
All the content is brought to the user in a bespoke Adjust Your Set video player, which is fully integrated within the Thomas Pink website.
Thomas Pink TV incorporates Adjust Your Set’s unique click to buy functionality that links users directly to the purchase page of the product being viewed on screen.